Brad Simpson

Brad Simpson

Executive Producer

Blog Posts

When we started writing “The People v. O.J. Simpson: American Crime Story,” we asked ourselves, “Why is this case relevant today?” Part of the initial answer was that the O.J. Simpson trial was the start of something new: the birth of the 24-hour news cycle and the rise of celebrity culture.

The journey to making “The People v. O.J. Simpson: American Crime Story” starts in a used bookstore in Vancouver roughly six years ago. I was shooting a film there when I spotted a copy of “The Run of His Life: The People v. O.J. Simpson” on the shelf. I bought it because I was a fan of Jeffrey Toobin.