Photo credit: Bettina Strauss/FOX
The cast of "Lucifer": guest star Jeremy Davies, Tom Ellis, Lesley-Ann Brandt and Robert Richard.
In today’s convergent world, technology impacts every aspect of how we reach our audiences – everything from the when to the where. Despite the inhuman quality of technology, the data it yields provides us greater visibility into the very human elements of our audiences’ lives and, most importantly, their hearts. This is where the battle for attention is really fought and we win when our audience moves from a collection of rating points to a collection of fans.